The Slovene Dutch Business Platform required a refreshed visual identity to position itself as a modern, dynamic, and competitive business network. The challenge was to design a brand that reflects the strong connection between Slovenia and the Netherlands while addressing an international business environment.
The solution centres on a distinctive symbol of two interlinked shapes, representing collaboration, the exchange of ideas, and the building of bridges between the two countries. A green-to-orange gradient conveys energy, growth, and modernity, while the typography gives the identity a professional and confident tone.
The updated identity was applied across print, digital channels, and promotional materials, ensuring a consistent and powerful presence at events both locally and abroad. The result positions SDBP as a trusted partner and a key link between Slovenian and Dutch businesses.